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Sophia UniversityGraduate School of HumanitiesGraduate School of Applied Religious StudiesGraduate School of LawGraduate School of EconomicsGraduate School of Languages and LinguisticsGraduate School of Global StudiesGraduate School of Science and TechnologyGraduate School of Global Environmental StudiesGraduate Degree Program of Applied Data SciencesFaculty of TheologyFaculty of HumanitiesFaculty of Human SciencesFaculty of LawFaculty of EconomicsFaculty of Foreign StudiesFaculty of Global StudiesFaculty of Liberal ArtsFaculty of Science and TechnologyCenter for Liberal Education and LearningCenter for Language Education and ResearchCenter for Global Education and DiscoverySRO Research Institutes DivisionAffiliated Research OrganizationsSophia University Junior College Division

国際教養学部 国際教養学科

Researcher List >> Haghirian Parissa

Haghirian Parissa

NameHaghirian Parissa
AffiliationSophia University
SectionFaculty of Liberal Arts, Department of Liberal Arts
Job titleProfessor
DegreeMagister(Universitat Wien), Magister(Vienna University of Economics and Business), Doktor(Vienna University of Economics and Business)
Research funding number40389234
J-Global ID200901014856901679


(Subject of research)
Market Entry Japan, Asia
Japanese Management Practices
Asian Management Styles
Japanese Consumer Behavior
Cross-cultural Management

Research Interests

Japanese Management ,Japanese Consumers ,Market Entry Japan

Research Areas

  • Humanities & social sciences / Business administration / 


Blahova, M   Haghirian, P   P. Palka   
International Journal of Productivity and Performance Management.   64(3) 416-433   2014   [Refereed]
Liu, C   Sinkovics, R   Pezderka, N   P. Haghirian   
Journal of Interactive Marketing   26 21-31   2012   [Refereed]
Controlling & Management   55(1) 33-37   Mar 2011   
Japan Markt   2011(1)    Jan 2011   
Japan Markt   2010(9) 30-32   Sep 2010   

Books and Other Publications

Haghirian Parissa(Part:Edit)
World Scientific Publishing   13 Oct 2018   (ISBN:9813234210)   
Providing rare insight into the topic of Japanese management, this book aims to answer the question how Japanese companies changed after the economic recession of the 1990s and the decade-long restructuring process. With 12 case studies, this book...
Haghirian Parissa(Part:Edit)
Routledge   29 Jan 2016   (ISBN:0415734185)   
This book is an essential reference resource for students and scholars working on Japanese companies, the Japanese market-place, Japanese consumers, or management processes in the Japanese firm. The book also provides an interesting and informativ...
Haghirian Parissa(Part:Sole author)
Business Expert Press   1 Jan 2012   (ISBN:9781606491201)   
Haghirian Parissa(Part:Sole author)
Routledge   Dec 2011   (ISBN:0415449316)   
The book demonstrates that although cultural differences do not necessarily influence the selection and transmission of knowledge overseas, they do have a strong impact on how that knowledge is received, integrated and put into practice locally. T...
Haghirian Parissa(Part:Edit)
Palgrave Macmillan   Jan 2011   (ISBN:0230242863)   
A number of major shifts in Japanese society further led to the emergence of whole new consumer groups, such as the baby boomers, the single market, the new rich and otaku (enthusiastic) consumers. Today Japan is still the second largest and most ...

Professional Memberships

JACD (Japan Association of Corporate Directors) AIB (Academy of International Business) AJBS (Association of Japanese Business Studies) AMA (American Marketing Association)

Social Activities