Faculty of Liberal Arts

Peter De Maeyer

  (De Maeyer Peter)

Profile Information

Affiliation
Associate Professor, Faculty of Liberal Arts, Department of Liberal Arts, Sophia University
Degree
Master of Science in Electrical Engingeering(Gent University)
Master of Business Administration(Aalto University)
PhD in Business(Columbia University)

J-GLOBAL ID
201801007988242023
researchmap Member ID
7000024841

Research Areas

 1

Papers

 12
  • Arturo Molina-Collado, Jessica Salgado-Sequeiros, Mar Gómez-Rico, Evangelina Aranda García, Peter De Maeyer
    International Journal of Bank Marketing, 39(7) 1446-1478, Oct 28, 2021  
    Purpose The paper aims to identify the major research themes in consumer financial services between 2000 and 2020, their relative magnitude and interrelationship, to identify which themes have been most influential and to map the evolution of the field and identify emerging and under-researched themes that are promising for future research. Design/methodology/approach The core methodology is bibliometric analysis based on keyword co-occurrences. A total of 1,227 articles extracted from the Social Science Citation Index, Emerging Sources Citation Index and Scopus are used in the analysis. Key outputs of the SciMAT software are the research themes, and graphical outputs are called science mapping (evolution of the themes over time), strategic diagrams (visual representation of themes in a 2 × 2 grid) and cluster networks (themes and connected themes based on keyword co-occurrences). Findings The findings show that customer satisfaction, innovation, corporate social responsibility (CSR), Internet and consumer acceptance were the main so-called motor themes in the study period. Furthermore, five areas for further research are identified and discussed: Issues related to technology; marketing and consumer behavior; markets and industry; product and service development; and branding. Research limitations/implications Bibliometric research allows the researcher to process large volumes of articles covering a broad scope, leading to rich and insightful results. However, for greater detail and nuance, the authors recommend supplementing the results of this study with a more focused and thorough qualitative literature review for each theme of interest. Originality/value Bibliometric analysis is under-used in management research. The authors are not aware of similar recent work in consumer financial services. The main value of this paper lies in knowledge dissemination to a wider audience (including practitioners and researchers in adjacent areas) and providing a rigorous platform for identifying future research opportunities.
  • Chayawan Poromatikul, Peter De Maeyer, Kannika Leelapanyalert, Simon Zaby
    International Journal of Bank Marketing, Forthcoming, Jul 19, 2019  Peer-reviewed
    The purpose of this paper is to examine the drivers of continuance intention with mobile banking apps, in a Thai context. The secondary objective is to examine if there are underlying segments that differ meaningfully in this regard.
  • Hooman Estelami, Peter De Maeyer, Nicholas Estelami
    JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 25(7) 687-699, 2016  Peer-reviewed
  • Steffi Frison, Marnik G. Dekimpe, Christophe Croux, Peter De Maeyer
    INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 31(4) 425-433, Dec, 2014  

Misc.

 1